Field guide · growth for the trades 4.9 on Google · 30+ reviews Superior, Wis. · est. 2018
Bear North Digital

Remodeling marketing agency

Marketing built for remodelers.

Bear North Digital is a remodeling marketing agency. We run Google Ads, local SEO and the website for remodeling contractors, on one flat monthly plan with no setup fee and no long-term contract. Remodeling has the longest sales cycle in home services, so we build for the homeowner who starts dreaming in February and signs in June.

4.9 on Google30+ verified reviews
4.930+ Google reviews
125+Contractors served
8+Years in home services
$0Setup fees, month to month
Trusted by
Advantage AirHack's Plumbing & DrainCrawl Space DoctorsBig Rock ConstructionSavvy SystemsLettieri RenovationsSchroeder ElectricHowdy Garage DoorsLake Effect CoatingsAdvantage RemodelStony Creek FenceSuperior GlassMold ZeroSGI Auto GlassCampbell ConstructionTool LockerTwin Ports CremationLake CountyHarborview Dental
Certified by
Google PartnerMeta Business Partner
The cycle · plan in one season, buy in another

Homeowners plan in one season and buy in another.

The gap between the Pinterest board and the signed contract can be six months. The system stays present through all of it instead of shouting once and disappearing.

Winter

Interior projects

Kitchens, baths, and basements while everyone is stuck indoors staring at what they hate. Peak dreaming season, which means peak planting season.

Spring

Planning & decks

Estimates, deck and outdoor-living work, and the planning conversations that become summer’s build calendar.

Summer

Additions & exteriors

Big-ticket exterior work in the build window, sold in spring and scheduled before the season books out.

Fall

Kitchens before the holidays

The hard deadline that closes deals: everyone wants the kitchen done before Thanksgiving, and that urgency is worth campaigning on.

The map of the search

They research for weeks. Be there all of it.

Remodeling homeowners research for weeks before they call anyone, and they check everything: the map pack, the reviews, the photos, the organic guides, the ads. Showing up in one place once is not presence; showing up everywhere, repeatedly, over a six-month decision, is how you become the obvious call.

Present through the whole cycle Portfolio proof everywhere
What we run · the full system

What we actually do for remodeling companies.

You would never sub out the whole job and hope it came together. Neither do we. One team owns every piece of this.

01

Google Ads for high-ticket work

Campaigns split by project type, because a $9,000 bath and a $90,000 addition are different buyers with different searches. Budget concentrates on the project mix you actually want, and remarketing keeps you in front of the long deliberation instead of paying for the click twice.

02

Local SEO & the portfolio engine

City pages, project-type pages, and content that answers the questions homeowners actually search for months before they buy: what a kitchen costs here, how long an addition takes, permits, financing. That content is why they find you early, and early is when the relationship is won.

03

A site that sells five-figure work

Remodeling sites live and die on the gallery: real projects, big photography, before-and-afters, and the process laid out so a nervous homeowner can picture it. Financing, reviews, and an easy consultation path on every page. You own it outright.

04

Reviews and the referral loop

Remodeling referrals are gold, and reviews are how strangers verify them. We build the ask into project close-out so your review base grows with every finished job, and put that proof in the ads and on the map listing.

Want to be the name in the folder when the budget clears?

Tell us your project mix. We audit your market, the competitors winning the searches you want, and your portfolio’s presentation, then map the plan. Free either way.

Free growth plan · 30 seconds
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No obligation, no pushy sales call. Month to month if you start.

Why they switch

Your marketing needs a complete remodel.

Most remodelers we meet have a beautiful truck, a great crew, and a website from 2017 with eleven photos on it. The work is a ten and the marketing is a four, and the gap is costing real projects to competitors doing worse work with better presentation.

One team owns the whole system, the dashboard ties every dollar to signed contracts instead of vanity leads, and the deal is month-to-month. You would never ask a client to sign a contract they could not get out of; neither do we.

How it works

Four camps from first call to a booked build calendar.

Week 1 · free

The growth plan

We audit your market, your project mix, and the competitors winning the searches you want, then mock up your new site. Free, before any commitment.

Days 1 to 30

Launch month

Site, campaigns, call tracking, and your live dashboard, all running inside 30 days, with the gallery built to actually show the work.

Every day

Daily optimization

The account is worked daily, shifting budget toward the project types converting and drafting the content homeowners are searching.

Month 2 and on

Compound

The portfolio deepens, rankings stack, and the referral-plus-review loop compounds. Long sales cycles reward whoever stayed present the longest.

Radical transparency

Long cycles, measured properly.

Leads get tracked to signed contracts even when the gap runs months, so slow-burn campaigns do not get killed for looking quiet in week three.

Worked every day A human signs off on every change
Published pricing · the same list everyone sees

What this costs, on the page.

You publish nothing about price and homeowners assume the worst. We publish everything, because the same logic applies to us.

The four plansTrailheadCompassTimberlinePolaris
Monthly price$1,750$3,250$4,995$9,500
Built forSolo · under $1.25MEstablished · $1.25M to $6MGrowth mode · $6M to $12MMulti-market · $12M+
Google AdsSearchFull managementAggressive, weekly tuningPremium budgets
Google LSASetup + monitoringManaged + disputesFull managementFull management
Local SEO + contentFoundational + 2 blogs/moMonthly programMulti-market + 6 blogs/moMulti-market
Setup fee$0$0$0$0
ContractMonth to monthMonth to monthMonth to monthMonth to month

These are the same published prices as our pricing page, because there is only one price list. $0 setup, month to month, and you own everything we build.

Drawing the line

What we would not do for a remodeling company.

What an agency refuses tells you more than another promise would. Two things we will not do with a remodeling account, on the record.

01

Judge the program on 30-day lead counts

Your sales cycle runs months, and judging remodeling marketing on 30-day lead counts is how good campaigns get killed early. Leads get tracked to signed contracts across the real window, and the reporting says so out loud instead of dressing up a slow month.

02

Pad the lead count with work you do not want

Filtering out small handyman calls is a design goal, not an accident: keywords, ad copy, landing pages, and form questions all qualify for scope. We will not make a report look better by counting inquiries you would never take.

Selected remodeling and construction builds

Builds we put our own name on.

Lettieri Renovations website built by Bear North Digital Plate I · Lettieri Renovations · remodeling
Big Rock Construction website built by Bear North Digital Plate II · Big Rock Construction · construction
Campbell Construction and Management website built by Bear North Digital Plate III · Campbell Construction · construction

Live client builds, captured 2026-08-27. Trades and markets named; a build from another trade shows the standard, not your forecast.

Where to go next

01

Remodeling SEO

Cost, timeline and permit answers for a planning window that runs most of a year.

02

Remodeling websites

A portfolio that sells five-figure projects and a contact path that respects how long they take.

03

Google Ads for remodelers

Paid search tuned to a long sales cycle instead of an emergency trade.

04

What it costs

Plans and real ranges, published rather than quoted on request.

Remodeling questions, answered straight

The questions remodelers actually ask.

Q.01Our sales cycle is six months. How do you measure that?

Honestly, and over the right window. Leads get tracked to signed contracts even when the gap is months, so we can tell you which campaigns produce real projects instead of tire-kickers. Judging remodeling marketing on 30-day lead counts is how good campaigns get killed early.

Q.02We only want big projects, not handyman calls.

Then we campaign for big projects: keywords, ad copy, landing pages, and qualifying questions in the forms all filter for scope. Filtering out small work is a design goal, not an accident.

Q.03Do you need professional photos of our work?

They help enormously and they are worth the investment; a remodeling site is a gallery. We will work with what you have, tell you honestly where the gaps hurt, and prioritize which projects to shoot first.

Q.04Is Meta worth it for remodeling?

Often yes, more than most trades: the work is visual, the decision is slow, and the audience is homeowners who are not searching yet. It is demand creation, which is exactly what a long cycle needs.

Q.05Do we own the site and the accounts?

Yes. Site, content, ad accounts, Business Profile, all in your name from day one, month to month, with clean offboarding if you ever leave.

Q.06Can you handle design-build and specialty work?

Yes. Project-type pages and campaigns are built around your actual mix, whether that is whole-home design-build, kitchens and baths only, or a specialty like historic restoration.

How to win a long cycle

Be there the whole six months.

Before you spend a dollar

Get your free growth plan.

A free website mockup, a 60-point audit of your current marketing, and a custom growth plan built for your market. No obligation. No pushy sales call.

125+ contractors served · month to month · you own everything
Call Text Get my free growth plan