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Bear North Digital · Case Study
JBW Consulting Engineers
Engineering Consulting Superior, WI Web / SEO
+35%
organic clicks, year over year
1,597
organic clicks in the last 6 months
PHA
ranking for high-value Process Hazard Analysis searches
/ The challenge
JBW Consulting Engineers does serious mechanical, structural, electrical, and civil work, but their website did not show it. It was disorganized, dated, and hard for plant managers and engineers to even find contact info.
/ What we did
Overhauled the site for clarity and easy navigation, with contact info and services front and center.
Built an SEO strategy for the engineering sector, targeting terms like industrial, manufacturing, and Process Hazard Analysis.
Created content around their expertise, from 3D modeling to BIM management, to show they can handle complex projects.
Aligned the whole site with JBW's reputation as a leader in engineering consulting.
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