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Bear North Digital · Case Study
Big Rock Construction
Construction / Masonry Northern MN / WI Web / Google Ads
+267%
organic clicks, year over year
+173%
search visibility, year over year
ROI
Google Ads generating real leads
/ The challenge
Big Rock Construction does high-end masonry, carpentry, and foundation work for commercial real estate investors and lake-cabin owners, but their site did not represent that caliber or attract the right clientele.
/ What we did
Built a modern site that showcases their craftsmanship, with detailed service pages and high-quality project images.
Ran targeted Google Ads on the searches that matter: masonry, chimney repair, commercial construction, lake cabin renovations.
Aimed the whole strategy at their ideal customers, commercial investors and luxury property owners.
Tracked the campaigns to a solid return on ad spend.
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