Fill Your Remodeling Pipeline With Homeowners Who Are Ready to Start
Google Ads for Remodeling Companies
- Get qualified leads from Google Ads within the first week
- Stop wasting budget on clicks that will never turn into revenue
Trusted by Growing Remodeling Companies
Get Your Free Remodeling PPC Strategy

Remodeling Ads Require a Different Approach
Your Remodeling Ads Are Burning Cash Without Filling Your Pipeline
Google Ads Architecture Built for High-Ticket Remodeling Projects
Intent-Segmented Campaign Architecture
Continuous Optimization & Testing
What's Included in Our Remodeling PPC Service
Project-Type Campaign Structure
Project-Type Campaign Structure
Negative Keyword Management
Negative Keyword Management
Smart Bidding & Budget Allocation
Smart Bidding & Budget Allocation
Conversion Tracking & Attribution
Conversion Tracking & Attribution
Our PPC Process for Remodeling Companies
Account Audit & Strategy
Campaign Build & Landing Pages
Launch & Optimize
Scale What Works
Why Bear North for Your Remodeling PPC
Deep Remodeling Industry Knowledge
Results You Can Expect From Remodeling PPC
You See Exactly What We Do and Why
Month-to-Month. Always.
Here's How to Get Started
Book Your Free Ads Audit
Get Your Campaign Blueprint
Start Getting Leads This Week
How We Run Google Ads for Remodeling Companies
Audit Your Ad Spend
Build Your Campaign Architecture
Scale What Converts
WHO WE'RE NOT A FIT FOR
WHO WE ARE A PERFECT FIT FOR
Timberline

- Custom Website (40+ pages)
- Full-Service SEO
- Content (10k+ words/mo)
- Backlinks and Technical SEO
- Google Maps SEO
- Google Ads Management
- Google LSA Management
- Lead Tracking & Reporting
- Email & SMS Automations
- Boosted Reputation Management
- Lead Tracking, Revenue Attribution & Reporting and Quarterly Strategy
Polaris

- Custom Website (75+ pages)
- Multi-Market SEO
- More Content
- More Backlinks, Technical Opt.
- Multi-Market MapBoost.Al (Google Maps) SEO
- Google Ads Management
- Google LSA Management
- Lead Tracking & Reporting
- Email & SMS Automations
- Boosted Reputation Management
- Lead Tracking, Revenue Attribution & Reporting and Monthly Strategy
Ready to Grow with Bear North?
Your free strategy session is a quick, no-pressure chat to explore your unique goals and map out a custom growth plan. Let's make sure our approach is the perfect fit for you.
What if your marketing partner actually…
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Had 10+ years of proven experience scaling home service companies?
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Only focused on activities that drive leads, revenue, and growth—not vanity metrics?
- Scaled your marketing like a partner, not a vendor?
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Didn’t lock you into a long-term, one-sided contract?
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Was crystal clear from the start that you own your website, accounts, and data; not them?
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Backed every strategy with transparent reporting so you knew exactly what was working?
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Cared about long-term growth just as much as quick wins?
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Made marketing simple, so you could focus on running your business?
That’s what Bear North Digital does. Let’s build your blueprint for unstoppable growth. Get on the books for your Growth Expedition session where we’ll dive deep into your business, or request pricing now.
Remodeling PPC Frequently Asked Questions
How much should a remodeling company spend on Google Ads?
Most remodeling companies need $3,000-$8,000 per month in ad spend to see consistent results. The right budget depends on your market size, competition level, and the project types you want to target. We help you determine the minimum viable spend to generate a profitable return. We account for the high cost-per-click in remodeling by relentlessly optimizing conversion rates and landing page performance.
Why are remodeling keywords so expensive on Google?
Remodeling projects average $25,000-$100,000+, which makes every lead extremely valuable. High project values mean more competition for those keywords, driving up costs. The key is converting a higher percentage of clicks into consultations so your cost-per-acquisition stays profitable. We account for the high cost-per-click in remodeling by relentlessly optimizing conversion rates and landing page performance.
Should I run Google Ads for specific room types?
Yes. Homeowners search by project type — “kitchen remodeler near me” or “bathroom renovation contractor.” Separate campaigns for each room type let you control budgets, tailor ad copy, and send traffic to relevant landing pages that convert at a higher rate. We account for the high cost-per-click in remodeling by relentlessly optimizing conversion rates and landing page performance.
How do you prevent wasted ad spend on remodeling campaigns?
We build extensive negative keyword lists from day one and review search terms weekly. DIY searches, “cheap” modifiers, and informational queries get blocked immediately. We also use audience targeting to focus on homeowners in your service area with the right demographics. We account for the high cost-per-click in remodeling by relentlessly optimizing conversion rates and landing page performance.
Can Google Ads work alongside my remodeling SEO efforts?
They should. PPC fills the pipeline while SEO builds long-term visibility. We coordinate both channels so you are not bidding on keywords where you already rank organically. The combination gives you maximum coverage on the search results page for high-value remodeling searches. We account for the high cost-per-click in remodeling by relentlessly optimizing conversion rates and landing page performance.