Windows. Siding. Decks. One Marketing System for All of It.

The Home Improvement Marketing Agency That Fills Your Project Calendar

  • We Help Home Improvement Companies Get More Leads, More Projects, and More Revenue
  • Trusted by Home Improvement Contractors Nationwide
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Trusted by Home Improvement Companies Across the Country

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Home Improvement — Exterior

Multi-Service Companies Have a Marketing Advantage. Most Waste It.

You offer windows, siding, decks, and maybe roofing or gutters. That means you have 5x the keyword surface area of a single-trade competitor — but only if your marketing actually targets each service separately.

Most agencies build one homepage, run one ad campaign, and hope for the best. That approach buries your window replacement page behind your siding page, and neither ranks for anything. Meanwhile, the window-only company outranks you for "window replacement near me" because their entire site is focused on one thing.

We solve this by building dedicated landing pages, ad groups, and SEO strategies for each service line — then connecting them through internal linking and remarketing so the homeowner who came for windows sees your deck work too. Your multi-service advantage only works if your marketing is structured to exploit it.

Your Marketing Needs a Renovation. We’ll Build It Right.

You hired an agency that treated kitchen remodels the same as furnace repairs. They didn't understand that home improvement has a longer sales cycle, higher ticket prices, and buyers who research for weeks before picking up the phone. The leads they sent weren't ready to commit.
We understand that. That's the difference.
OUR APPROACH

One System. Every Channel. More Renovation Leads.

Most home improvement marketing agencies sell you disconnected services — a website redesign here, a PPC campaign there. Nothing works together, and you can't trace which channel is actually generating signed contracts.
We don't sell services. We build a marketing system.

The Problem with Tactics

When you buy marketing piece by piece, nothing compounds. Your portfolio site doesn't connect to your ads. Your Google Business Profile is outdated. Your blog posts don't rank. Every channel is an expense instead of an investment.

The Power of a System

When every channel connects, your pipeline stays full. Your portfolio site builds trust. Your ads reach homeowners planning renovations. Your SEO captures high-intent searches. Your email nurturing converts browsers into booked consultations. That's how home improvement companies grow predictably.

Our Core Home Improvement Marketing Offerings

We build stunning home improvement websites with project galleries, service pages for every specialty — kitchens, bathrooms, basements, flooring — and clear calls-to-action that turn portfolio browsers into consultation requests.

Website Design and Development

Website Design and Development

We build stunning home improvement websites with project galleries, service pages for every specialty — kitchens, bathrooms, basements, flooring — and clear calls-to-action that turn portfolio browsers into consultation requests.

Search Engine Optimization (SEO)

Search Engine Optimization (SEO)

We help home improvement companies rank for high-value renovation searches. Service pages, project galleries, city pages, and blog content work together to capture homeowners at every stage of their research journey.

Google Ads & PPC Advertising

Google Ads & PPC Advertising

We run Google Ads campaigns targeting homeowners actively searching for remodeling and renovation services. We optimize for consultation bookings and project inquiries, not just clicks, and adjust spend to match seasonal demand.

Home Improvement Growth Plans

Home Improvement Growth Plans

From portfolio websites to automated lead nurturing and performance dashboards, our growth plans give your home improvement business a complete marketing engine that keeps your project calendar full year-round.

Home Improvement Digital Marketing Services That Drive Revenue

Everything your home improvement business needs to generate leads, book projects, and grow — managed by one team. Each service is part of our integrated marketing system. Explore our Home Improvement SEO, Home Improvement PPC, Home Improvement website design, and Home Improvement Local Service Ads services.

Google Ads and PPC Management

We build Google Ads campaigns targeting homeowners searching for kitchen remodels, bathroom renovations, and whole-home upgrades in your area. We manage bids daily, optimize for consultation bookings, and scale spend during peak renovation seasons.

Local SEO and Google Business Profile

When someone searches 'home remodeling near me,' you need to be at the top. We optimize your Google Business Profile, build citations, create service and location pages, and generate the local authority signals that keep you visible in every market you serve.

Home Improvement Website Design

Your website is your digital showroom. We build visually rich, fast-loading sites with before-and-after galleries, service pages for every specialty, and conversion-focused design that turns browsers into consultation requests.

Reputation Management

Home improvement is a trust-driven purchase. We automate review requests after every project completion so you build a portfolio of five-star testimonials. Strong reviews shorten the sales cycle and win projects before you even meet the homeowner.

Email Marketing and Lead Nurturing

Home improvement buyers research for weeks. We nurture them with design inspiration, project spotlights, seasonal promotions, and automated follow-ups that keep your company top-of-mind until they're ready to book a consultation.

Conversion Rate Optimization

Getting traffic is only part of the equation. We test gallery layouts, consultation forms, CTAs, and mobile experience to maximize the percentage of visitors who request a project quote. Higher conversion rates mean more projects from the same marketing budget.

Why Choose Bear North as Your Home Improvement Marketing Company

We Understand the Home Improvement Industry

We know that selling a $50K kitchen remodel is nothing like booking a $200 service call. We understand long sales cycles, design-build competition, portfolio-driven buying decisions, and seasonal renovation patterns. Every campaign we build reflects that deep industry knowledge.
Get My Free Growth Plan

Proven Systems, Not Guesswork

Random marketing tactics won't fill a project calendar. You need a system that generates qualified leads and nurtures them through a weeks-long decision process. Our growth plans connect Google Ads, SEO, email nurturing, and reputation management into one machine that compounds results.
See Our Approach

Transparent Reporting and ROI Tracking

You'll always know where your marketing investment goes. Our live dashboard tracks leads, cost per consultation, project close rates, and ROI. Every month, your strategist reviews the data and adjusts your plan to maximize return on every dollar.
See a Sample Dashboard

No Long-Term Contracts, Just Results

We're a small, senior team that partners directly with you. No layers of account managers. You own your ad accounts, website, and all your data. We keep your business by delivering consistent results — not by locking you into a contract.
Schedule a Strategy Call
Bear North Digital

Here's How to Get Started

The Home Improvement Marketing Agency That Fills Your Calendar.

Request Your Free Home Improvement Growth Plan

We audit your site, ads, and SEO — and uncover the gaps costing you consultations and signed projects.

Talk with a Home Improvement Marketing Expert

We'll hop on a strategy call to review our findings and build a plan tailored to your service area, project types, and revenue goals.

Build and Scale

Once we launch your lead system, we keep optimizing to deliver more consultations, more signed contracts, and more high-value renovation projects every month.
YOUR PATH TO MORE BOOKED JOBS

How We Fill Your Renovation Calendar

No guesswork. No single campaign trying to cover five service lines. We launch your home improvement marketing system fast, build dedicated funnels for each service category, and optimize monthly based on which services and seasons are driving the most revenue.
01

Audit

We audit your website, Google Business Profile, ad accounts, rankings, reviews, and competitor landscape. You get a clear report of where you stand and what to prioritize first.
02

Build

We build your website, Google Ads campaigns, local SEO, reputation management, CRO strategy, and email automations — all connected into one system designed to generate home improvement leads.
03

Grow

Every month, we analyze what's driving results, cut what's underperforming, and invest more in your best channels. Your marketing gets more efficient and your project pipeline stays full.

WHO WE'RE NOT A FIT FOR

We're not the cheapest option, and we're proud of that. We deliver results, not excuses. If any of these describe you, we're probably not the right fit:
  • You want the cheapest marketing you can find
  • You're not ready to invest at least $2,000/month
  • You expect signed contracts in the first week without ads
  • You want to micromanage every campaign decision
  • You've already decided marketing doesn't work for home improvement
No hard feelings. We're just not the right agency for everyone.

WHO WE ARE A PERFECT FIT FOR

We're a great fit if:
  • You're doing $1M+ in annual revenue and ready to scale
  • You've been burned by an agency before and want real accountability
  • You want one team managing your entire marketing operation
  • You care about signed projects and revenue, not vanity metrics
  • You're ready to invest in a system that generates leads predictably
  • You take on kitchen, bath, or whole-home projects over $25K
If that sounds like you, let's talk.

Compass

Ideal for $1-2M Businesses
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  • Custom Website
  • Starter SEO
  • Starter Google Maps SEO
  • Google Ad Management
  • Google LSA Management
  • Reputation Management
  • Lead Tracking & Reporting

Timberline

$2-7.5M: Growth Mode
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  • Custom Website (40+ pages)
  • Full-Service SEO
  • Content (10k+ words/mo)
  • Backlinks and Technical SEO
  • Google Maps SEO
  • Google Ads Management
  • Google LSA Management
  • Lead Tracking & Reporting
  • Email & SMS Automations
  • Boosted Reputation Management
  • Lead Tracking, Revenue Attribution & Reporting and Quarterly Strategy

Polaris

$7.5M & Beyond: Dominate Mode
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  • Custom Website (75+ pages)
  • Multi-Market SEO
  • More Content
  • More Backlinks, Technical Opt.
  • Multi-Market MapBoost.Al (Google Maps) SEO
  • Google Ads Management
  • Google LSA Management
  • Lead Tracking & Reporting
  • Email & SMS Automations
  • Boosted Reputation Management
  • Lead Tracking, Revenue Attribution & Reporting and Monthly Strategy

Ready to Grow with Bear North?

We know what's at stake. You've seen the promises, and you've seen the agencies that under-deliver.
Your free strategy session is a quick, no-pressure chat to explore your unique goals and map out a custom growth plan. Let's make sure our approach is the perfect fit for you.

What if your marketing partner actually…

  • Had 10+ years of proven experience scaling home service companies?

  • Only focused on activities that drive leads, revenue, and growth—not vanity metrics?

  • Scaled your marketing like a partner, not a vendor?
  • Didn’t lock you into a long-term, one-sided contract?

  • Was crystal clear from the start that you own your website, accounts, and data; not them?

  • Backed every strategy with transparent reporting so you knew exactly what was working?

  • Cared about long-term growth just as much as quick wins?

  • Made marketing simple, so you could focus on running your business?

That’s what Bear North Digital does. Let’s build your blueprint for unstoppable growth. Get on the books for your Growth Expedition session where we’ll dive deep into your business, or request pricing now. 

Home Improvement Marketing Frequently Asked Questions

We design campaigns that nurture prospects through every stage of the buying journey. From initial research to consultation booking, we use retargeting ads, email sequences, portfolio showcases, and review highlights to keep your company top-of-mind until the homeowner is ready to commit to their project.

That’s our specialty. High-ticket projects require a different marketing approach — portfolio-driven content, trust signals, and longer nurture sequences. We build dedicated landing pages with before-and-after galleries, target high-intent keywords, and run campaigns designed to attract homeowners with real budgets.

Design-build firms have brand recognition, but independent remodelers have flexibility and personal service. We position your company around what makes you different — your portfolio, your reviews, your hands-on approach. We highlight these advantages in every ad, landing page, and piece of content we create.

Yes. Whether you offer kitchen remodels, bathroom renovations, flooring, cabinets, countertops, or whole-home upgrades, we create dedicated campaigns and landing pages for each service line. This lets you capture demand across every category without diluting your messaging.

Our plans scale to a level that matches your revenue and goals for home improvement companies doing $1M+ in annual revenue. Pricing scales with your project types, market size, and growth ambitions. Every plan includes a dedicated strategist, live reporting dashboard, Google Ads management, local SEO, and website support.

Google Ads can produce consultation requests within the first week. Local SEO gains typically show within 60-90 days. Full organic rankings take 4-6 months to mature. Because home improvement has a longer sales cycle, we track both lead volume and project close rates to measure true ROI.

Yes. We partner with home improvement companies across the United States. Digital marketing is managed remotely — what matters is understanding your local market, competition, and customer base. We currently work with remodelers and renovation companies in more than 15 states.

We’ll audit it during our free strategy session. If your site is converting and showcasing your work effectively, we’ll optimize it. If it’s outdated, slow, or missing portfolio content — we’ll recommend targeted improvements or a full redesign. You’ll know exactly where things stand before investing anything.

Book an Intro Call

30 minutes. No pitch. We'll review your current home improvement marketing, show you where the gaps are, and lay out exactly what we'd do differently. Whether you hire us or not, you'll walk away with a clear plan.
SCHEDULE YOUR FREE STRATEGY CALL
Building your digital presence. Driving your growth.